How to Host a Successful Grand Opening

How to Host a Successful Grand Opening

One great way to launch your brand-new business (or perhaps new location), is to host a grand opening event. It can help you connect with the local community in a truly personable way. It’s a chance for you to gain customers, gain exposure and introduce your brand in...
5 Creative Ways to Attract New Customers

5 Creative Ways to Attract New Customers

One of the main objectives of a small business owner is to attract new customers. For larger businesses where budget isn’t an issue, this can be far less of a challenge. It’s much more straightforward when you have a large advertising budget and pre-existing brand...
How to Create a Welcoming Shop Window

How to Create a Welcoming Shop Window

So, you have taken the next step and opened up your very first shop. This is an incredibly exciting moment for your business and you’ll be anticipating the moment your very first customer walks through the door. However, you don’t want your first customer to be the...
5 Tips for Creating a Print Advertisement

5 Tips for Creating a Print Advertisement

When done correctly, print advertising is a hugely advantageous marketing technique. Compared with digital adverts like banners or pop-ups, you can guarantee your printed advert will reach the hands of your targeted customers – without disrupting their online...
Preparing Your Business for Re-Opening

Preparing Your Business for Re-Opening

For many businesses it’s been a long, few months. Waiting with bated breath for the next announcement confirming when they may be able to re-open. Thankfully the news came recently that from the 12th of April non-essential retail is planned to be re-opened, however,...
The Power of Testimonials

The Power of Testimonials

When we spend our hard-earned money, we want to be absolutely sure we are making an informed buying decision. That’s why as a business owner you need to ensure that you are providing all the information the customer needs to make a purchase. However, while you are...