by Sarah Gerken | Dec 5, 2016 | Blog
Can you believe it’s December! Where did 2016 go? How has the year been for you? Have you met your targets and goals for the year? Have you thought about what you could improve and implement for next year? This is a great time of year to start to think about your...
by Sarah Gerken | Nov 11, 2016 | Blog
You can’t put it off any longer – Xmas is coming! These are some important dates to think about for your promotions for the next three months: Fri 16th Dec Schools break up for Xmas* Wed 21st Dec Winter Solstice Sat 24th Dec Xmas Eve Sun 25th Dec Xmas Day Mon 26th Dec...
by Sarah Gerken | Oct 21, 2016 | Blog
George Orwell in an essay in 1946 encouraged all his fellow writers to use short words rather than long words whenever possible. It pays to keep things simple when composing advertising and marketing material. You are not going to be impressed if I start using...
by Sarah Gerken | Oct 14, 2016 | Blog
What’s the main ingredient to a successful business…….customers! In order to achieve business success, we need to have loyal customers. Did you know that businesses have a 60 to 70% chance of selling to existing customers, while making a sale to a new customer can be...
by Sarah Gerken | Sep 30, 2016 | Blog
I hear a lot of people saying that social media has replaced print advertising and marketing. I’m here to tell you that not only is that not the case but in fact they make a damn fine team! What makes them a particularly good match is the way that they can combine to...
